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Hello,
I'm Imani.

UX Designer & Researcher who leverages a diverse background to create seamless digital experiences through research, empathy, and creativity.

My UX Philosiphy

1 / Explore

Before I was in the UX industry, I gained professional experience across pharmacy operations and retail leadership. These roles taught me how to listen, empathize, and be curious about problems to be solved. Now, I bring that same mindset to user research, digging into what people need and why it matters.

2 / Ideate

As a self-taught designer, I’ve learned to think creatively and resourcefully. I love brainstorming ideas that are both practical and people-centered, always asking, "How does this make someone’s experience better?” after each idea.

3 / Build

Designing feels like solving a puzzle, and I love the challenge. My pharmacy experience taught me precision, and retail leadership taught me to stay calm and resourceful. Those lessons shape how I move from ideas to polished prototypes with clarity and purpose. Every detail matters, and I make sure each one supports the user.

4 / Test & Iterate

Across all of my professional experiences, I've learned that growth comes from feedback. I test early, observe real users, and refine quickly. Like in my past roles, where small changes made big impacts, I treat every insight as an opportunity to improve. Great design doesn’t happen in one shot — it evolves throguh repition.

My Toolkit

Skills

UX Research

Usability Testing

UI Design

Journey Mapping

Persona Development

Wireframing

Prototyping

Information Architecture

Heuristic Evaluation

Accessibilty & Inclusive Design

Data Analysis

Visual Design

Branding 

Software

Miro
Figma & FigJam

Notion
Adobe CC (XD, Photoshop, Illustrator, Dreamweaver)

Canva
HTML / CSS
VS Code

AI Tools (Microsoft Copilot, ChatGPT, Claude, Cursor)

Visual Playground

Practice

I love challenging myself to stay creative by doing design challenges/passion projects to keep my skills sharp. Check out my Dribbble to see what I've been creating!

Imani's UX Portfolio

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